Anti-Brass Starter Set for Blonde, Gray, Platinum and Silver Hair
Anti-Brass Starter Set for Blonde, Gray, Platinum and Silver Hair
Anti-Brass Starter Set for Blonde, Gray, Platinum and Silver Hair
Anti-Brass Starter Set for Blonde, Gray, Platinum and Silver Hair
Anti-Brass Starter Set for Blonde, Gray, Platinum and Silver Hair
Anti-Brass Starter Set for Blonde, Gray, Platinum and Silver Hair

Anti-Brass Starter Set for Blonde, Gray, Platinum and Silver Hair

Sale price$60.00 Regular price$74.00
Save $14.00

Contains:

  • 8oz New Wash Original
  • 1 tube Color Boost
  • Reusable tin and whisk
  • Subscribe for savings and free auto-delivery with every refill and other exclusive perks

Meet Purple Color Boost for New Wash: the healthier way to boost your hair color and keep blonde, gray, silver and platinum hair bright and brass-free. Mix Purple Color Boost with New Wash to improve color without damaging detergents, double the color protection and restore natural shine. Simplify your routine and replace both your shampoo and conditioner—all while giving your color a boost and nourishing your hair.

Want to keep your color going strong? Subscribe to Purple Color Boost and New Wash Original Duo for savings and free auto-delivery with every refill and other exclusive perks

Includes

New Wash Original

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Purple Color Boost

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Tin & Whisk

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Frequently asked questions

Color conditioners on the market don’t clean; they only deposit color and condition. Even worse, traditional color shampoos strip hair. New Wash users can now clean, condition, tone, and neutralize with one gentle product including all the benefits of New Wash.  Simplify your routine and replace both your shampoo and conditioner. 

  1. Dispense all 8 ounces of New Wash into the jar
  2. Add entire contents of Purple Color Boost into New Wash
  3. Thoroughly mix with the whisk
  4. Get your hair wet (like always)
  5. Coat your hair with the Purple Color Boost and New Wash mixture
  6. Deeply massage it into your scalp
  7. Let sit for 3-5 min. 
  8. Rinse, rinse, rinse
  9. Love your bright, brass-free color!

Let sit for 3-5 minutes before rinsing.

Use every time wash your hair or as directed by your trusted colorist.

The staining risk is less likely when​​ promptly cleaning up any spills with a suitable cleaning agent to minimize the risk of staining. We recommend always following the product's instructions and guidelines to ensure a successful and tidy application while protecting your bathroom from potential stains.

All Color Boosts have 2 years of shelf life.