Red Color Boost Red Color Boost Red Color Boost Red Color Boost Red Color Boost Red Color Boost

Red Color Boost

COLOR BOOST FOR ALL TONES OF RED HAIR

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Meet the healthier way to keep vivid reds, auburns, coppers and all other red tones vibrant and fade-free. Red Color Boost revives and refreshes red hair with a blend of color-depositing dyes and botanical extracts that also guard against discoloration from UV rays and repeated washing.

New Wash and reusable mixing tin and whisk sold separately.

Red Color Boost must be mixed with New Wash Original or New Wash Rich; do not use by itself.

Paraben-Free Paraben-Free
Leaping Bunny Certfied Leaping Bunny Certified
Silicone-Free Silicone-Free
Petroleum-Free Petroleum-Free
Sulfate-Free Sulfate-Free
Phthalate-Free Phthalate-Free
Recyclable Recyclable
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Red Color Boost

  • What makes Red Color Boost superior to other color boost products?

    Traditional color shampoos strip hair as they clean, and traditional color conditioners don't clean—they only deposit color and condition. Red Color Boost for New Wash gently cleans, conditions, tones and keeps color vibrant in one step. 

    Red Color Boost is formulated with black spruce extract, which helps to protect red hair from discoloration caused by UV rays and repeated washing.

  • Does it work on auburn hair?

    Red Color Boost works on all tones of red hair, including vivid red, auburn and copper.

  • How long should I let Red Color Boost sit on my hair?

    Let Red Color Boost sit for 3 minutes for vivid reds and consult your trusted colorist for other tones.

  • How often should I use Red Color Boost?

    Use every time you wash your hair or as directed by your trusted colorist.

  • Does it stain tile?

    Staining is less likely when​​ spills are promptly cleaned with a suitable cleaning agent. Follow the instructions to ensure a tidy application while protecting your tile from potential stains.

  • Why isn't New Wash Deep an option for Red Color Boost?

    The Red Color Boost formula is not compatible with or easily blended with New Wash Deep.

  • How long can I keep a tube of Color Boost before using it?

    All Color Boosts have a two-year shelf life.

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  • On our minds at all times: the health of your hair, your scalp and our planet. We developed New Wash as a detergent-free replacement for shampoo and conditioner that nourishes hair and uses less water. We also pioneered the use of refill pouches to reduce plastic waste and continue to lead the industry with sustainable practices and packaging.

  • Once upon a time (in 2015), we set out to create haircare that is smart, simple and sustainable. The key is naturally derived ingredients: Our revolutionary New Wash cleansing cream is formulated without the harsh, hair-stripping foams found in traditional shampoo, and our multitasking styling products further transform your strands and simplify your routine.

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SUSTAINABLE