Blue Color Boost
Introducing Blue Color Boost for New Wash: the healthier way to boost your hair color and keep brunette and brown hair glossy and fade-free with a unique botanical complex designed to be mixed with New Wash Original or New Wash Rich (New Wash, mixing tin and whisk sold separately). The unique formula protects colored hair from external aggressors to keep your color vibrant, bold and healthy between salon visits.
For a more convenient Color Boost experience, consider a Blue Color Boost and New Wash Original Duo or Blue Color Boost and New Wash Rich Duo subscription, which includes New Wash, a reusable mixing tin and whisk plus savings and free auto-delivery with every refill. Not ready to commit? Try a one-time purchase of the Blue Color Boost and New Wash Original Set or Blue Color Boost and New Wash Rich Set (mixing tin and whisk included).
Note: Mixing Blue Color Boost with New Wash Deep may not yield your desired results. Using Blue Color Boost exclusively with New Wash Original or New Wash Rich is strongly recommended for optimal performance and to maintain your hair's radiant shine while combating brassiness.
Gentle ingredients, luxurious results
Color-Enhancing Dyes
- Gently color-correct brassy orange tones from dark blond to brown hair colors
- No need to wear gloves; will not stain the skin
Sunflower Seed Extract
- Standardized in potent antioxidant molecules and shown to be 4x more effective than Vitamin E in protecting hair color from repeated cleansing and UV rays
- Helps to boost New Wash’s ability to keep your color vibrant, shiny and luminous
FAQs
- Squeeze the entire contents of this tube and 8 ounces of New Wash (Original or Rich) into the jar, then whisk together thoroughly.
- Get hair wet and coat hair with the mix.
- Deeply massage it into roots and all the way down to tips.
- Let it sit for 3-5 minutes.
- Rinse very well.
- Use every time you wash your hair or as directed by your trusted colorist.
Use every time wash your hair or as directed by your trusted colorist.
Yes, the blue color boost works on all tones of brown and brunette hair including warm undertones and highlights.
All Color Boosts have 2 years of shelf life.
The staining risk is less likely when promptly cleaning up any spills with a suitable cleaning agent to minimize the risk of staining. We recommend always following the product's instructions and guidelines to ensure a successful and tidy application while protecting your bathroom from potential stains.
The Blue Color Boost formula is not compatible with or easily blended with New Wash Deep.
Propanediol, Water (Aqua), Olive Oil Polyglyceryl-6 Esters, Glycerin, Helianthus Annuus (Sunflower) Seed Extract, Ext. Violet 2 (CI 60730), Blue 1 (CI 42090), Caprylyl Glyceryl Ether, Caprylhydroxamic Acid
