For Gray Hair
View More Information
Suited For
Flat Hair,
Oily Hair,
Gray Hair,
Dry Hair,
Damaged Hair,
Color-Treated Hair
What It Is
PRE-WASH, NEW WASH ORIGINAL AND PRIMER
Benefits
Clarify
,
cleanse and condition
,
protect
FOR ALL HAIR TYPES
![Healthiest Hair Method](http://hairstory.com/cdn/shop/files/PS_Ultimate-New-Wash-Method.jpg?v=1729114292&width=4000)
![Healthiest Hair Method](http://hairstory.com/cdn/shop/files/PDP_Healthiest-Hair-Method_Set-Value.jpg?v=1738172058&width=2160)
Learn More
Healthiest Hair Method
PRE-WASH, NEW WASH ORIGINAL AND PRIMER
View More Information
Suited For
Flat Hair,
Oily Hair
What It Is
PREBIOTIC MICELLAR SCALP RINSE
Benefits
Purify
,
balance
,
transition
NEW
![Pre-Wash 4oz](http://hairstory.com/cdn/shop/files/PS_Pre-Wash-4oz.jpg?v=1728400863&width=2000)
![Pre-Wash](http://hairstory.com/cdn/shop/files/PDP_Pre-Wash_Benefits.jpg?v=1738172089&width=4000)
Learn More
Pre-Wash
PREBIOTIC MICELLAR SCALP RINSE
View More Information
Suited For
Flat Hair,
Oily Hair,
Gray Hair,
Dry Hair,
Damaged Hair,
Color-Treated Hair
What It Is
SMOOTHING AND MOISTURIZING PROTECTION MIST
Benefits
Moisturize
,
prep
,
protect
,
enhance
NEW
![Primer 8oz](http://hairstory.com/cdn/shop/files/PS_Primer-8oz.jpg?v=1728400804&width=2000)
![Primer](http://hairstory.com/cdn/shop/files/PDP_Primer_Benefits.jpg?v=1738248806&width=4000)
Learn More
Primer
SMOOTHING AND MOISTURIZING PROTECTION MIST
View More Information
Suited For
Color-Treated Hair,
Gray Hair
What It Is
COLOR BOOST FOR BLONDE, GRAY, SILVER AND PLATINUM HAIR
Benefits
Neutralize
,
enhance
,
protect
,
restore
,
extend
![Purple Boost 1pack](http://hairstory.com/cdn/shop/files/PS_Purple-Boost-1pk.jpg?v=1728400771&width=2000)
![Purple Color Boost](http://hairstory.com/cdn/shop/files/PDP_Purple-Boost_Benefits.jpg?v=1737565829&width=2000)
Learn More
Purple Color Boost
COLOR BOOST FOR BLONDE, GRAY, SILVER AND PLATINUM HAIR
View More Information
Suited For
Color-Treated Hair
What It Is
NEW WASH ORIGINAL AND PURPLE COLOR BOOST
Benefits
Neutralize
,
enhance
,
protect
,
restore
,
extend
FOR BLONDE TONES
![New Wash Original 8oz and 1 Purple Color Boost](http://hairstory.com/cdn/shop/files/PS_New-Wash-Original-Purple-Boost-Duo-8oz.jpg?v=1728401424&width=2000)
![New Wash Original and Purple Boost Duo](http://hairstory.com/cdn/shop/files/PDP_Purple-Boost_Benefits.jpg?v=1737565829&width=2000)
Learn More
New Wash Original and Purple Boost Duo
NEW WASH ORIGINAL AND PURPLE COLOR BOOST
View More Information
Suited For
Color-Treated Hair
What It Is
NEW WASH RICH AND PURPLE COLOR BOOST
Benefits
Neutralize
,
enhance
,
protect
,
restore
,
extend
FOR BLONDE TONES
![New Wash Rich 8oz and 1 Purple Color Boost](http://hairstory.com/cdn/shop/files/PS_New-Wash-Rich-Purple-Boost-Duo-8oz.jpg?v=1728401482&width=2000)
![New Wash Rich and Purple Boost Duo](http://hairstory.com/cdn/shop/files/PDP_Purple-Boost_Benefits.jpg?v=1737565829&width=2000)
Learn More
New Wash Rich and Purple Boost Duo
NEW WASH RICH AND PURPLE COLOR BOOST
View More Information
Suited For
Gray Hair,
Color-Treated Hair
What It Is
NEW WASH ORIGINAL, PURPLE COLOR BOOST, TIN AND WHISK
Benefits
Neutralize
,
enhance
,
protect
,
restore
,
extend
FOR BLONDE TONES
![New Wash Original 8oz and Whisk and Jar with 1 Purple Color Boost](http://hairstory.com/cdn/shop/files/PS_Anti-Brass-Color-Boost-Set.jpg?v=1728401662&width=2000)
![Anti-Brass Color Boost Set](http://hairstory.com/cdn/shop/files/PDP_Purple-Boost_Benefits.jpg?v=1737565829&width=2000)
Learn More
Anti-Brass Color Boost Set
NEW WASH ORIGINAL, PURPLE COLOR BOOST, TIN AND WHISK
View More Information
Suited For
Gray Hair,
Color-Treated Hair
What It Is
NEW WASH RICH, PURPLE COLOR BOOST, TIN AND WHISK
Benefits
Neutralize
,
enhance
,
protect
,
restore
,
extend
FOR BLONDE TONES
![New Wash Rich 8oz and Whisk and Jar with 1 Purple Color Boost](http://hairstory.com/cdn/shop/files/PS_Anti-Brass-Moisture-Color-Boost-Set.jpg?v=1728401642&width=2000)
![Anti-Brass Moisture Color Boost Set](http://hairstory.com/cdn/shop/files/PDP_Purple-Boost_Benefits.jpg?v=1737565829&width=2000)
Learn More
Anti-Brass Moisture Color Boost Set
NEW WASH RICH, PURPLE COLOR BOOST, TIN AND WHISK
View More Information
Suited For
Flat Hair,
Oily Hair,
Gray Hair,
Color-Treated Hair,
Dry Hair,
Damaged Hair
What It Is
CLEANSING CREAM FOR ALL HAIR TYPES
Benefits
Cleanse and Condition
,
balance
,
enhance
,
nourish
,
protect
![](http://hairstory.com/cdn/shop/files/BestofBeauty_2024_46.png?v=1726707367&width=100)
![New Wash Original 8oz](http://hairstory.com/cdn/shop/files/PS_New-Wash-Original-8oz.jpg?v=1728400370&width=2000)
![New Wash Original](http://hairstory.com/cdn/shop/files/PDP_New-Wash_Sub-Benefits.jpg?v=1734985633&width=5000)
Learn More
New Wash Original
CLEANSING CREAM FOR ALL HAIR TYPES
View More Information
Suited For
Gray Hair,
Dry Hair,
Damaged Hair,
Color-Treated Hair
What It Is
MOISTURIZING CLEANSING CREAM FOR DRY AND THICK HAIR
Benefits
Cleanse and Condition
,
balance
,
enhance
,
nourish
,
protect
![New Wash Rich 8oz](http://hairstory.com/cdn/shop/files/PS_New-Wash-Rich-8oz.jpg?v=1728400697&width=2000)
![New Wash Rich](http://hairstory.com/cdn/shop/files/PDP_New-Wash_Sub-Benefits.jpg?v=1734985633&width=5000)
Learn More
New Wash Rich
MOISTURIZING CLEANSING CREAM FOR DRY AND THICK HAIR
View More Information
Suited For
Flat Hair,
Oily Hair,
Gray Hair,
Dry Hair,
Damaged Hair,
Color-Treated Hair
What It Is
SOOTHING SCALP BRUSH FOR NEW WASH
Benefits
Work In (And Out)
,
enhance
,
stimulate
![Massaging Scalp Brush](http://hairstory.com/cdn/shop/files/PS_Massaging-Scalp-Brush.jpg?v=1728401117&width=2000)
![Massaging Scalp Brush](http://hairstory.com/cdn/shop/files/PDP_Brush_Application.jpg?v=1737563233&width=2000)
Learn More
Massaging Scalp Brush
SOOTHING SCALP BRUSH FOR NEW WASH
View More Information
Suited For
Flat Hair,
Oily Hair,
Gray Hair,
Color-Treated Hair,
Dry Hair,
Damaged Hair
What It Is
MASSAGING SCALP BRUSH, NEW WASH ORIGINAL, 3OZ TIN AND $20 VOUCHER
Benefits
Cleanse and Condition
,
balance
,
enhance
,
nourish
,
protect
![New Wash Original 3oz with Massaging Scalp Brush and 3oz Aluminum Tin](http://hairstory.com/cdn/shop/files/PS_New-Wash-Original-Trial-Kit.jpg?v=1728404603&width=2000)
![Benefits of New Wash Original](http://hairstory.com/cdn/shop/files/PDP_NWO_Benefits.jpg?v=1738248806&width=4000)
Learn More
New Wash Original Trial Kit
MASSAGING SCALP BRUSH, NEW WASH ORIGINAL, 3OZ TIN AND $20 VOUCHER
View More Information
Suited For
Flat Hair,
Oily Hair,
Gray Hair,
Color-Treated Hair,
Dry Hair,
Damaged Hair
What It Is
MASSAGING SCALP BRUSH AND NEW WASH ORIGINAL
Benefits
Cleanse and Condition
,
balance
,
enhance
,
nourish
,
protect
FOR ALL HAIR TYPES
![Massaging Scalp Brush and New Wash Original](http://hairstory.com/cdn/shop/files/PS_New-Wash-Original-Starter-Set.jpg?v=1728401146&width=2000)
![Benefits of New Wash Original](http://hairstory.com/cdn/shop/files/PDP_NWO_Benefits.jpg?v=1738248806&width=4000)
Learn More
New Wash Original Starter Set
MASSAGING SCALP BRUSH AND NEW WASH ORIGINAL
View More Information
Suited For
Dry Hair,
Damaged Hair
What It Is
MASSAGING SCALP BRUSH AND NEW WASH RICH
Benefits
Cleanse and Condition
,
balance
,
enhance
,
nourish
,
protect
FOR DRY HAIR
![Massaging Scalp Brush and New Wash Rich](http://hairstory.com/cdn/shop/files/PS_New-Wash-Rich-Starter-Set.jpg?v=1728401189&width=2000)
![New Wash Rich Starter Set](http://hairstory.com/cdn/shop/files/PDP_NWR_Benefits.jpg?v=1735596730&width=4000)
Learn More
New Wash Rich Starter Set
MASSAGING SCALP BRUSH AND NEW WASH RICH
View More Information
Suited For
Gray Hair,
Dry Hair,
Damaged Hair,
Color-Treated Hair
What It Is
MOISTURIZING AIR-DRY LOTION
Benefits
Moisturize
,
smooth
,
define
BEST-SELLER
![Hair Balm 4oz](http://hairstory.com/cdn/shop/files/PS_Hair-Balm-4oz.jpg?v=1728401354&width=2000)
![Hair Balm](http://hairstory.com/cdn/shop/files/PDP_Hair-Balm_Benefits.jpg?v=1733934254&width=4000)
Learn More
Hair Balm
MOISTURIZING AIR-DRY LOTION
View More Information
Suited For
Gray Hair,
Dry Hair,
Damaged Hair,
Color-Treated Hair
What It Is
NOURISHING HAIR OIL
Benefits
Soften
,
smooth
,
nourish
BEST-SELLER
![Hair Oil 2oz](http://hairstory.com/cdn/shop/files/PS_Hair-Oil-2oz.jpg?v=1728401121&width=2000)
![Hair Oil Refill](http://hairstory.com/cdn/shop/files/PDP_Hair-Oil_Benefits.jpg?v=1738611680&width=4000)
Learn More
Hair Oil Refill
NOURISHING HAIR OIL
View More Information
Suited For
Flat Hair,
Oily Hair,
Gray Hair
What It Is
SALT-FREE TEXTURIZING SPRAY WITH UV PROTECTION
Benefits
Moisturize
,
add texture
,
protect
BEST-SELLER
![Undressed 8oz](http://hairstory.com/cdn/shop/files/PS_Undressed-8oz.jpg?v=1728400536&width=2000)
![Undressed](http://hairstory.com/cdn/shop/files/PDP_Undressed_Benefits.jpg?v=1726337602&width=2000)
Learn More
Undressed
SALT-FREE TEXTURIZING SPRAY WITH UV PROTECTION
View More Information
Suited For
Gray Hair,
Dry Hair,
Damaged Hair
What It Is
MEDIUM-HOLD WAX
Benefits
Hold
,
enhance
,
stay touchable
![Wax 2oz](http://hairstory.com/cdn/shop/files/PS_Wax-2oz.jpg?v=1728400444&width=2000)
![Wax](http://hairstory.com/cdn/shop/files/PDP_Wax_Benefits.jpg?v=1738611685&width=4000)
Learn More
Wax
MEDIUM-HOLD WAX
View More Information
Suited For
Flat Hair,
Oily Hair,
Gray Hair,
Dry Hair,
Damaged Hair,
Color-Treated Hair
What It Is
PRE-WASH AND NEW WASH ORIGINAL
Benefits
Clarify
,
cleanse and condition
FOR ALL HAIR TYPES
![The New Wash Method for All Hair Types](http://hairstory.com/cdn/shop/files/PS_New-Wash-Method-All.jpg?v=1729024631&width=2000)
![The New Wash Method for All Hair Types](http://hairstory.com/cdn/shop/files/PDP_Duo-Method_Set-Value.jpg?v=1738172089&width=2160)
Learn More
The New Wash Method for All Hair Types
PRE-WASH AND NEW WASH ORIGINAL
View More Information
Suited For
Flat Hair,
Oily Hair,
Gray Hair,
Dry Hair,
Damaged Hair,
Color-Treated Hair
What It Is
HAIR OIL, POWDER AND HAIR BALM
Benefits
Moisturize
,
smooth
,
refresh
FOR ALL HAIR TYPES
![Hair Oil, Powder and Hair Balm](http://hairstory.com/cdn/shop/files/PS_Styling-Best-Sellers-Set.jpg?v=1728401395&width=2000)
![Styling Best Sellers Set](http://hairstory.com/cdn/shop/files/PDP_Hair-Oil_Benefits.jpg?v=1738611680&width=4000)
Learn More
Styling Best Sellers Set
HAIR OIL, POWDER AND HAIR BALM
View More Information
Suited For
Flat Hair,
Oily Hair,
Damaged Hair,
Gray Hair,
Color-Treated Hair
What It Is
MASSAGING SCALP BRUSH, NEW WASH ORIGINAL AND HAIR OIL
Benefits
Cleanse and Condition
,
moisturize
,
smooth
FOR ALL HAIR TYPES
![Massaging Scalp Brush, New Wash Original, Hair Oil](http://hairstory.com/cdn/shop/files/PS_Frizz-Control-Set.jpg?v=1728400392&width=2000)
![Benefits of New Wash Original](http://hairstory.com/cdn/shop/files/PDP_NWO_Benefits.jpg?v=1738248806&width=4000)
Learn More
Frizz Control Set
MASSAGING SCALP BRUSH, NEW WASH ORIGINAL AND HAIR OIL
View More Information
Suited For
Dry Hair,
Damaged Hair,
Gray Hair
What It Is
MASSAGING SCALP BRUSH, NEW WASH ORIGINAL AND HAIR BALM
Benefits
Cleanse and Condition
,
moisturize
,
nourish
FOR DRY HAIR
![Massaging Scalp Brush, New Wash Original and Hair Balm](http://hairstory.com/cdn/shop/files/PS_Moisture-Boost-Set.jpg?v=1728400650&width=2000)
![Benefits of New Wash Original](http://hairstory.com/cdn/shop/files/PDP_NWO_Benefits.jpg?v=1738248806&width=4000)
Learn More
Moisture Boost Set
MASSAGING SCALP BRUSH, NEW WASH ORIGINAL AND HAIR BALM
View More Information
Suited For
Flat Hair,
Oily Hair,
Gray Hair,
Color-Treated Hair,
Dry Hair,
Damaged Hair
What It Is
CLEANSING CREAM FOR ALL HAIR TYPES
Benefits
Cleanse and Condition
,
balance
,
enhance
,
nourish
,
protect
![](http://hairstory.com/cdn/shop/files/BestofBeauty_2024_46.png?v=1726707367&width=100)
![New Wash Mini 3oz](http://hairstory.com/cdn/shop/files/PS_New-Wash-Mini-3oz.jpg?v=1728400818&width=2000)
![Benefits of New Wash Original](http://hairstory.com/cdn/shop/files/PDP_NWO_Benefits.jpg?v=1738248806&width=4000)
Learn More
New Wash Mini
CLEANSING CREAM FOR ALL HAIR TYPES
View More Information
Suited For
Gray Hair,
Dry Hair,
Damaged Hair,
Color-Treated Hair
What It Is
NOURISHING OIL AND 2OZ BOTTLE
Benefits
Soften
,
smooth
,
nourish
BEST-SELLER
![Hair Oil Glass Set](http://hairstory.com/cdn/shop/files/PS_Hair-Oil-Glass-Set.jpg?v=1728401260&width=2000)
![Hair Oil and Glass Bottle](http://hairstory.com/cdn/shop/files/PDP_Hair-Oil_Benefits.jpg?v=1738611680&width=4000)
Learn More
Hair Oil and Glass Bottle
NOURISHING OIL AND 2OZ BOTTLE
For Gray Hair
Keep your grays looking great: shiny, soft, bright and brass-free.
![For Gray Hair](http://hairstory.com/cdn/shop/collections/Gray-CollectionsBanner.jpg?v=1726244038&width=1000)
Toggle Filters
Filter
View More Information
Suited For
Flat Hair,
Oily Hair,
Gray Hair,
Dry Hair,
Damaged Hair,
Color-Treated Hair
What It Is
PRE-WASH, NEW WASH ORIGINAL AND PRIMER
Benefits
Clarify
,
cleanse and condition
,
protect
FOR ALL HAIR TYPES
![Healthiest Hair Method](http://hairstory.com/cdn/shop/files/PS_Ultimate-New-Wash-Method.jpg?v=1729114292&width=4000)
![Healthiest Hair Method](http://hairstory.com/cdn/shop/files/PDP_Healthiest-Hair-Method_Set-Value.jpg?v=1738172058&width=2160)
Learn More
Healthiest Hair Method
PRE-WASH, NEW WASH ORIGINAL AND PRIMER
View More Information
Suited For
Flat Hair,
Oily Hair
What It Is
PREBIOTIC MICELLAR SCALP RINSE
Benefits
Purify
,
balance
,
transition
NEW
![Pre-Wash 4oz](http://hairstory.com/cdn/shop/files/PS_Pre-Wash-4oz.jpg?v=1728400863&width=2000)
![Pre-Wash](http://hairstory.com/cdn/shop/files/PDP_Pre-Wash_Benefits.jpg?v=1738172089&width=4000)
Learn More
Pre-Wash
PREBIOTIC MICELLAR SCALP RINSE
View More Information
Suited For
Flat Hair,
Oily Hair,
Gray Hair,
Dry Hair,
Damaged Hair,
Color-Treated Hair
What It Is
SMOOTHING AND MOISTURIZING PROTECTION MIST
Benefits
Moisturize
,
prep
,
protect
,
enhance
NEW
![Primer 8oz](http://hairstory.com/cdn/shop/files/PS_Primer-8oz.jpg?v=1728400804&width=2000)
![Primer](http://hairstory.com/cdn/shop/files/PDP_Primer_Benefits.jpg?v=1738248806&width=4000)
Learn More
Primer
SMOOTHING AND MOISTURIZING PROTECTION MIST
View More Information
Suited For
Color-Treated Hair,
Gray Hair
What It Is
COLOR BOOST FOR BLONDE, GRAY, SILVER AND PLATINUM HAIR
Benefits
Neutralize
,
enhance
,
protect
,
restore
,
extend
![Purple Boost 1pack](http://hairstory.com/cdn/shop/files/PS_Purple-Boost-1pk.jpg?v=1728400771&width=2000)
![Purple Color Boost](http://hairstory.com/cdn/shop/files/PDP_Purple-Boost_Benefits.jpg?v=1737565829&width=2000)
Learn More
Purple Color Boost
COLOR BOOST FOR BLONDE, GRAY, SILVER AND PLATINUM HAIR
View More Information
Suited For
Color-Treated Hair
What It Is
NEW WASH ORIGINAL AND PURPLE COLOR BOOST
Benefits
Neutralize
,
enhance
,
protect
,
restore
,
extend
FOR BLONDE TONES
![New Wash Original 8oz and 1 Purple Color Boost](http://hairstory.com/cdn/shop/files/PS_New-Wash-Original-Purple-Boost-Duo-8oz.jpg?v=1728401424&width=2000)
![New Wash Original and Purple Boost Duo](http://hairstory.com/cdn/shop/files/PDP_Purple-Boost_Benefits.jpg?v=1737565829&width=2000)
Learn More
New Wash Original and Purple Boost Duo
NEW WASH ORIGINAL AND PURPLE COLOR BOOST
View More Information
Suited For
Color-Treated Hair
What It Is
NEW WASH RICH AND PURPLE COLOR BOOST
Benefits
Neutralize
,
enhance
,
protect
,
restore
,
extend
FOR BLONDE TONES
![New Wash Rich 8oz and 1 Purple Color Boost](http://hairstory.com/cdn/shop/files/PS_New-Wash-Rich-Purple-Boost-Duo-8oz.jpg?v=1728401482&width=2000)
![New Wash Rich and Purple Boost Duo](http://hairstory.com/cdn/shop/files/PDP_Purple-Boost_Benefits.jpg?v=1737565829&width=2000)
Learn More
New Wash Rich and Purple Boost Duo
NEW WASH RICH AND PURPLE COLOR BOOST
View More Information
Suited For
Gray Hair,
Color-Treated Hair
What It Is
NEW WASH ORIGINAL, PURPLE COLOR BOOST, TIN AND WHISK
Benefits
Neutralize
,
enhance
,
protect
,
restore
,
extend
FOR BLONDE TONES
![New Wash Original 8oz and Whisk and Jar with 1 Purple Color Boost](http://hairstory.com/cdn/shop/files/PS_Anti-Brass-Color-Boost-Set.jpg?v=1728401662&width=2000)
![Anti-Brass Color Boost Set](http://hairstory.com/cdn/shop/files/PDP_Purple-Boost_Benefits.jpg?v=1737565829&width=2000)
Learn More
Anti-Brass Color Boost Set
NEW WASH ORIGINAL, PURPLE COLOR BOOST, TIN AND WHISK
View More Information
Suited For
Gray Hair,
Color-Treated Hair
What It Is
NEW WASH RICH, PURPLE COLOR BOOST, TIN AND WHISK
Benefits
Neutralize
,
enhance
,
protect
,
restore
,
extend
FOR BLONDE TONES
![New Wash Rich 8oz and Whisk and Jar with 1 Purple Color Boost](http://hairstory.com/cdn/shop/files/PS_Anti-Brass-Moisture-Color-Boost-Set.jpg?v=1728401642&width=2000)
![Anti-Brass Moisture Color Boost Set](http://hairstory.com/cdn/shop/files/PDP_Purple-Boost_Benefits.jpg?v=1737565829&width=2000)
Learn More
Anti-Brass Moisture Color Boost Set
NEW WASH RICH, PURPLE COLOR BOOST, TIN AND WHISK
View More Information
Suited For
Flat Hair,
Oily Hair,
Gray Hair,
Color-Treated Hair,
Dry Hair,
Damaged Hair
What It Is
CLEANSING CREAM FOR ALL HAIR TYPES
Benefits
Cleanse and Condition
,
balance
,
enhance
,
nourish
,
protect
![](http://hairstory.com/cdn/shop/files/BestofBeauty_2024_46.png?v=1726707367&width=100)
![New Wash Original 8oz](http://hairstory.com/cdn/shop/files/PS_New-Wash-Original-8oz.jpg?v=1728400370&width=2000)
![New Wash Original](http://hairstory.com/cdn/shop/files/PDP_New-Wash_Sub-Benefits.jpg?v=1734985633&width=5000)
Learn More
New Wash Original
CLEANSING CREAM FOR ALL HAIR TYPES
POP QUIZ
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