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Style Safely: Hot Looks with Heat Tools

Heat does magic things to hair. It bends it to our will, whips it into shape, and irons out its kinks. It also does horrific things to hair – which you know about or you wouldn’t be searchi...

Postpartum Hair Loss: Tips to Prevent It

Your life is going to change with pregnancy. Your body will change as well, and that might mean your hair. You may be one of those lucky few whose hair becomes superhuman while pregnant; yo...

Water-only Hair Washing: The Dirty Truth

Can hair survive on water alone? This would mean quitting shampoo, the stuff we’ve used to wash hair with for decades, and living without conditioner. Well, you wouldn’t be called hairbrai...

Co-Washing for Curly Hair: Pros and Cons

Short for conditioner-only washing, co-washing was first embraced by curly-haired women who struggled with traditional, detergent-based hair cleansing methods and sought out curl-friendly a...

What Makes a Good Hair Care Routine?

Contrary to popular belief, your hair does not get bored. It does not crave one shampoo on Tuesday and decide it wants another one on Saturday. It craves the right cleanser for your hair type – a...

How to Boost Your Hair Growth Rate As You Age

It’s a fact of life: Age means changes from head to toe and our hair sends sure signals that time is flying. Graying and thinning – fewer hairs on your head, as well as each hair strand, becoming ...

What Causes Hair Shedding: How Your Shampoo & Washing Habits Could Be The Cause

On average, we grow about 100,000 hairs on our heads, according to healthline.com. We also lose between 50 and 100 hairs a day, and new hair normally grows in its place. But when new...

Oily Hair: What, Why, When – and How to Manage it

We all want hair that’s “just right.” Some of us are too dry – more on that here – and some of us are too oily, and that’s why you’re here. Both conditions are easily manageable, and...

The Evolution of New Wash Packaging Sustainability

We recognize our company’s impact on the environment, and we strive to minimize it through continuous, incremental improvement. One of those improvements was being an early adopter o...