Are the products scented? What fragrances are used?

Yes, New Wash and most Hairstory styling products are scented. The fragrance in New Wash is derived entirely from natural essential oils - no synthetic fragrance is used. All three New Wash formulas carry the "Synthetic Fragrance-Free" safety claim on packaging.

Fragrance blends vary by formula and region. For New Wash Original (US), the blend includes geranium, guaiacwood, clove leaf, ylang ylang, davana flower, and cedarwood oils. For New Wash Rich (US): lavender, ylang ylang, cedarwood, clove leaf, jasmine, and geranium. For New Wash Deep Clean (US): sweet almond, lavendar, ylang ylang, cedarwood, clove leaf, and jasmine. Regional blends (AUS/CDA, EU/UK) differ - refer customers to the ingredient list on the product page for their market.

Fully fragrance-free products: Pre-Wash, Primer, and Bond Serum.