OUR BIGGEST UPGRADE YET

YOUR
REFILLABLE
FUTURE

New Wash now comes in a reusable bottle for easy, sustainable refills.

SHOP NEW WASH

NEW WASH.
NEW HAIR.

DITCH THE DAMAGING
DETERGENTS FOREVER

New Wash Original

CLEANSING CREAM FOR ALL HAIR TYPES

All Hair Types

Dry Hair

Oily Hair

8oz

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No Damaging Detergents
Biodegradable
CLEANSES
Conditions
Balances
Protects

Say hello to healthier hair and a happier scalp—and goodbye to shampoo forever. The New Wash Method gives you softer, smoother, shinier hair in just two steps.
SHOP THE NEW WASH METHOD
First, get a quick deep-clean with our scalp-purifying rinse. Pre-Wash breaks down buildup and balances your microbiome with prebiotic micellar technology.
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Then cleanse and condition in one step with our game-changing cleansing cream. New Wash is 100% nontoxic and free of the harsh detergents found in shampoo.
LEARN MORE
The Massaging Scalp Brush makes it easier to work in and rinse out New Wash, every time. It also feels so soothing on your scalp.
LEARN MORE

Say hello to healthier hair and a happier scalp—and goodbye to shampoo forever. The New Wash Method gives you softer, smoother, shinier hair in just two steps.
SHOP THE NEW WASH METHOD
First, get a quick deep-clean with our scalp-purifying rinse. Pre-Wash breaks down buildup and balances your microbiome with prebiotic micellar technology.
LEARN MORE
Then cleanse and condition in one step with our game-changing cleansing cream. New Wash is 100% nontoxic and free of the harsh detergents found in shampoo.
LEARN MORE
The Massaging Scalp Brush makes it easier to work in and rinse out New Wash, every time. It also feels so soothing on your scalp.
LEARN MORE

SO, WHAT’S YOUR STORY?

I have

and I want

to target

Or get a fully personalized routine and special offer when you answer a few more questions.

START THE QUIZ

BRIANNA L.

“I freaking love my hair on New Wash. It really does give me perfect second-day hair and brings out my natural texture without frizz, which is all I’ve ever wanted”

Product NEW WASH ORIGINAL

SAVANNAH F.

“First and foremost, this stuff smells amazing! Aside from that, this formula is magic. I have fine/thick/curly hair, so I can get some awful tangles. After not washing my hair in three days, wearing it in multiple styles and using just New Wash, I was able to comb through my hair with ease. My dandruff also seems to have subsided a little after one month of New Wash. I’m hoping to see it completely disappear with more use.”

Product NEW WASH RICH 8OZ REFILL POUCH

ELIZABETH

“I have been using Purple Color Boost for the last 12 months and love it. It leaves my hair soft and curly and takes away any yellow coloring of my gray locks. I only need to use it once a month.”

KAREN F.

“New Wash changed my hair almost instantly. After my second time using it, my hair was curly! I didn’t even realize my hair was so wavy. I had my husband try it, and it transformed his hair and scalp also—so much softer and his severe scalp irritation disappeared. Feels like a miracle product.”

Product NEW WASH ORIGINAL

BRENDA S.