Get FREE shipping on your first order.

LIKE SHAMPOO, BUT GOOD FOR YOUR HAIR

| 423,000+ Customers

New Wash Cleansing Cream

8oz

- Balances natural oils to improve scalp and hair health

- Cleans and conditions in one simple step

- Enhances natural texture and preserves color

- Gently nourishes with a non-toxic, biodegradable formula

- Repairs damage from shampoo detergents

Choose your formula:

Original

Deep

Rich

All hair types

Oily hair

Dry hair

60-Day Money-Back Guarantee + Free shipping for on your first order.

“[My hair] looked shiny in photos－something I’ve never
experienced before－and I genuinely felt as though I was doing my
tresses a good deed.”

THE ROOT OF THE
PROBLEM: SHAMPOO

Did you know traditional shampoos are filled with chemicals (like
the ones you’d wash your car with...yikes!)?

These harsh chemicals strip your natural oils, leaving your hair

and scalp oily, flaky, and everything in between! 

No detergents

No Parabens

No phthalates

No sulfates

MEET YOUR NEW WASH

Revive your hair back to its softest,
healthiest self

New Wash cleanses your hair while restoring its
natural oil production cycle

Gentle on color, effective on buildup and oil

Color stays longer, curls take shape, scalps stay calm,
and fighting frizz is finished.

OUT WITH THE OLD, IN
WITH NEW WASH

5 reasons why it’s time to pour your shampoo
down the drain

1. Keeps the good, removes the bad

New Wash removes excess oil production and dirt while
keeping your natural oils. Leaving your scalp and hair clean
and hydrated.

2. Your softest, shiniest hair yet

Restore natural oils and hydrate your scalp and strands for
bouncy, shiny, healthy hair.

3. Zero chemicals

Formulated with a combination of natural essential oils and
gentle cleansers, New Wash cleanses your hair with only the
cleanest and most natural ingredients.

4. Balances Scalp Oil Production

New Wash restores the natural balance of oils with its
detergent-free formula

5. Better for the planet

Proudly biodegradable and cruelty-free. We donate 1% of
every 8-oz purchase to organizations working on water
conservation. Look good while making an impact!

WHAT’S YOUR HAIR TYPE?

JOIN 10,700+ PEOPLE DITCHING SHAMPOO

YOUR NEW WASH
QUESTIONS, ANSWERED