Boost de couleur violette
1-pack:
- 8oz New Wash Original
- 1 tube Purple Color Boost
- Reusable mixing tin and whisk sold separately
- Subscribe for a FREE mixing tin and whisk, savings and more
4-pack:
- 32oz New Wash Original
- 4 tubes Purple Color Boost
- Reusable mixing tin sold separately
- Subscribe for a FREE mixing tin, savings and more
The premier color-care pairing for blonde, gray, silver and platinum hair. Enhance and extend your brightness with a powerful purple combination: the best-in-class color maintenance of New Wash Original plus Purple Color Boost to neutralize brassiness and reduce yellowing, giving you improved color and clean, healthy hair.
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FAQs
Color conditioners on the market don’t clean; they only deposit color and condition. Even worse, traditional color shampoos strip hair. New Wash users can now clean, condition, tone, and neutralize with one gentle product including all the benefits of New Wash. Simplify your routine and replace both your shampoo and conditioner.
8oz New Wash + 1 Purple Boost tube + 8oz jar
- Dispense all 8 ounces of New Wash into the jar
- Add entire contents of Purple Color Boost into New Wash
- Thoroughly mix with the whisk
- Get your hair wet (like always)
- Coat your hair with the Purple Color Boost and New Wash mixture
- Deeply massage it into your scalp
- Let sit for 3-5 min. For more intense toning please consult with your colorist.
- Rinse, rinse, rinse
- Love your bright, brass-free color!
32 oz New Wash + 4 Purple Boost tubes + 32oz jar
- Empty 32 ounces of New Wash into the jar.
- Add all 4 tubes of Purple Color Boost (or one tube per 8 oz of New Wash–the ideal ratio!).
- Mix New Wash and Purple Color Boost together thoroughly.
- Wet your hair.
- Coat your hair with the Purple Color Boost and New Wash mixture.
- Massage it into your hair and scalp.
- Let it sit for 3-5 minutes. For more intense toning, please consult with your colorist.
- Rinse, rinse, rinse. Use our massaging brush for that extra clean feeling.
- Shine bright with your brass-free color.
New Wash Original
Mentha Piperita (Peppermint) Oil, Helianthus Annuus (Sunflower) Seed Oil, Oenothera Biennis (Evening Primrose) Oil, Simmondsia Chinensis (Jojoba) Seed Oil, Aloe Barbadensis Leaf Juice, Stearamidopropyl Dimethylamine, Cetyl Alcohol, Glycerin, Stearyl Alcohol, Dicetyldimonium Chloride, Equisetum Arvense Extract, Behentrimonium Methosulfate
Purple Color Boost
Propanediol, Water/Eau, Glycerin, Polyglyceryl-6 Oleate, Ext. Violet 2 (CI 60730), Lavendula Angustifolia (Lavender) Flower / Leaf / Stem Extract, Rosmarinus Officinalis (Rosemary) Leaf Extract, Viola Odorata Flower / Leaf Extract, Hydroxyacetophenone, Phenylpropanol
All Color Boosts have 2 years of shelf life.
Let sit for 3-5 minutes before rinsing.
Use every time wash your hair or as directed by your trusted colorist.
“My hair felt moisturized, bouncy, with less frizz and more brightness. My hair loves it!”
Sarah K, Purple Color Boost User