8 questions from our comments section, answered straight

8 questions from our comments section, answered straight

By Hairstory

We read every comment, and some questions keep coming up. Here are straight answers on New Wash pricing, Fragrance Free, Pre-Wash on color-treated hair, and whether Hair Balm counts as a leave-in conditioner.

Published on November 05, 2026 — 4 min read

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At Hairstory, we have a team dedicated to answering your questions. We read, document, discuss and reply to your feedback every day. Here are some of the most recently and frequently asked questions.

How many uses can you get from this Mini Air Dry Kit if you have shoulder length hair?

In reference to our mini air dry kit, a benchmark that could help is thinking of your hair’s length and density. You’ll need the amount required to coat your hair from roots to ends.

Why is it so expensive?

New Wash takes the place of both shampoo and conditioner and sourcing sustainable and naturally-derived ingredients aren’t cheap. One of Hairstory’s founders, Eli Halliwell, explains this on Reddit where he said “we simply are unable to replicate the benefits of New Wash at a price point that is in line with mass products.”

Who is the stylist? Where?

We have over 300 salons and hairdressers who use Hairstory so we launched a store and salon locator on our website to help find salons near you.

What are the ingredients?

You can find our ingredient glossary online and full ingredient lists on our product pages.

Is Pre-Wash good for color-treated hair?

Pre-Wash is completely safe for all hair types including color-treated hair.

But what's so good about New Wash, what does it do?

It cleans without aggressive cleaning agents like detergents and instead uses fatty alcohols and essential oils to clean the most important part of your hair: your scalp. It lifts dirt and buildup without stripping your natural oils. That’s why you don’t need a conditioner after. Nothing got taken away, so you can wash as little or as often as you like without any consequences.

Is New Wash actually fragrance free?

Our products are free of synthetic fragrances and include 100% naturally derived essential oils. We’ve been receiving questions about our New Wash Fragrance Free including essential oils, and we wanted to clear things up. Peppermint is the only essential oil we kept in the formula, as it is part of the base for all New Wash formulas. This ingredient provides a slight cooling sensation and light invigoration, and it is not part of the added natural fragrances we include in our Original, Rich and Deep Clean formulas.

Another ingredient that customers asked about was true lavender extract (Lavandula angustifolia). It’s there for scalp comfort and hair conditioning, not fragrance. For added context, extracts aren’t the same as essential oils. If you have sensitive skin or a history of allergic reactions to this ingredient, consider a patch-test first.

Is Hair Balm a leave-in conditioner?

Hair Balm isn’t a leave-in conditioner. It’s a leave-in, though, because you style with it. As an air-dry lotion, it straddles two categories: moisturizing and styling, excluding conditioner. Some leave-in conditioners contain water insoluble silicones that coat the hair shaft whereas our Hair Balm uses plant-derived conditioning agents. That’s one of the reasons we built our hair balm: to sustainably and minimally moisturize the hair without product buildup.

The Bottom Line

If you have more questions or feel we didn’t answer one of the questions enough, send us a direct message on our social media or email us at hello@hairstory.com

Keep Reading

The information in this article is for educational purposes only and is not intended as medical advice. Always consult a board-certified dermatologist or qualified healthcare provider if you have concerns about your hair or scalp health.

Frequently Asked Questions

  • Why is New Wash more expensive than regular shampoo?
    New Wash by Hairstory replaces both shampoo and conditioner in one step, and its sustainable, naturally derived ingredients cost more to source. Hairstory co-founder Eli Halliwell has explained that the brand cannot replicate the benefits of New Wash at a price point in line with mass-market products.
  • How does New Wash clean hair without detergents?
    New Wash is a detergent-free cleansing cream that uses fatty alcohols and essential oils instead of aggressive cleaning agents. It focuses on the scalp, lifting dirt and buildup without stripping your natural oils.
  • Do you need conditioner after using New Wash?
    No. Because New Wash cleans without stripping your natural oils, there is nothing to replace afterward, so it works as a one-step hair wash that replaces shampoo and conditioner. You can wash as little or as often as you like without the usual tradeoffs.
  • Does fragrance-free New Wash contain essential oils?
    Hairstory products are free of synthetic fragrances. The fragrance-free version of New Wash contains one essential oil, peppermint, because it is part of the base of every New Wash formula and provides a slight cooling, invigorating sensation. It is not part of the added natural fragrance used in the Original, Rich, and Deep formulas.
  • Why does fragrance-free New Wash contain lavender extract?
    True lavender extract (Lavandula angustifolia) is included for scalp comfort and hair conditioning, not fragrance. Extracts are not the same as essential oils. If you have sensitive skin or a history of allergic reactions to lavender, do a patch test first.
  • Is Pre-Wash safe for color-treated hair?
    Yes. Pre-Wash is safe for all hair types, including color-treated hair. It is a pre-cleansing treatment applied before New Wash.
  • Is Hair Balm a leave-in conditioner?
    No. Hair Balm is a leave-in styling product, an air-dry lotion that both moisturizes and styles, but it is not a conditioner. Unlike some leave-in conditioners that use water-insoluble silicones to coat the hair shaft, Hair Balm uses plant-derived conditioning agents to moisturize without product buildup.
  • Where can I find a salon that uses Hairstory products?
    Hairstory works with more than 300 salons and hairdressers. Use the store and salon locator on hairstory.com to find a Hairstory salon or stylist near you.

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