I have grey or silver hair. What can I expect from New Wash?

Grey and silver hair is Hairstory's highest-satisfaction segment - 91% positive, 483 reviews, 4.66 average. Grey hair tends to become wiry, coarse, and prone to yellowing - most of which is the accumulated effect of decades of detergent washing. When the disruption stops, texture softens noticeably, brightness holds better, and yellowing diminishes. Multi-year repeat customers in this segment describe going back as unthinkable. New Wash Original is typically the right formula. If hair runs very dry or coarse, Rich is worth considering. For customers who want to actively neutralize brassiness, Purple Color Boost mixed into New Wash Original or Rich is designed exactly for this use case.