Ditch the detergents

Your curly hair does not have to be dry and frizzy

New Wash replaces shampoo and conditioner in one gentle step, revealing your healthiest hair ever.

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LIKE SHAMPOO BUT GOOD FOR YOUR HAIR

Shampoo uses harsh detergents, that strip the hair and scalp of essential oils that curly hair needs to stay moisturized and defined - causing dull, frizzy hair that’s harder to style and needs constant refreshing. New Wash is a cleansing cream that gently cleans and conditions hair in one-step. Its detergent-free formula locks in moisture, smoothes frizz and enhances texture, helping your natural curl pattern last longer between washes. The result? Springy, moisturized curls that keep their shape, stay frizz-free and look just as good on day three as they did on day one.

Join over 1 million who ditched shampoo.

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The new way to wash

YOUR LOW MAINTENANCE SOLUTION

You'll never need anything else.

Cleans, conditions and nourishes in one step

Balances natural oil production

Enhances shine, softness and texture

Avoids damage caused by shampoo detergents

60-day money-back guarantee

Select your hair type

All Hair Types

Dry Hair

Oily Hair

Sensitive Scalp

Size

8oz

Massaging Scalp Brush - Blue

143,75 kr FREE

See the results you want or get your money back with our 21-Day Healthier Hair Promise. Learn more.

Biodegradable

Detergent-Free

Paraben-Free

Silicone-Free

Sulfate-Free

SLS-Free

Phthalate-Free

Recyclable Packaging

Synthetic Fragrance-Free

Leaping Bunny Certified

Vegan (U.S. only)

Refillable

Ingredients

US/EU/UK IL:

Water, Aloe Barbadensis Leaf Juice, Cetearyl Alcohol, Glycerin, Cetyl Alcohol, Stearamidopropyl Dimethylamine, Stearyl Alcohol, Gluconolactone, Rosa Centifolia Flower Water, Oenothera Biennis (Evening Primrose) Oil, Simmondsia Chinensis (Jojoba) Seed Oil, Distearoylethyl Dimonium Chloride, Behentrimonium Methosulfate, Panthenol, Polyglyceryl-2 Stearate, Hydrolyzed Adansonia Digitata (Baobab) Seed Extract, Equisetum Arvense (Horsetail) Leaf Extract, Lavandula Angustifolia (Lavender) Flower Extract, Urtica Dioica (Nettle) Extract, Calendula Officinalis Flower Extract, Chamomilla Recutita (Matricaria) Flower Extract, Glyceryl Stearate, Helianthus Annuus (Sunflower) Seed Oil, Mentha Piperita (Peppermint) Oil, Menthyl Lactate, Citric Acid, Benzyl Alcohol, Potassium Sorbate, Sodium Benzoate, Calcium Gluconate, Glycine Soja (Soybean) Oil, Phytosterol, Tocopherol

Fragrance/Parfum: Lavandula Angustifolia (Lavender) Oil, Cananga Odorata (Ylang Ylang) Flower Oil, Juniperus Virginiana (Cedarwood) Oil, Bulnesia Sarmientoi Wood Oil, Amyris Balsamifera Bark Oil, Pogostemon Cablin Oil, Eugenia Caryophyllus (Clove) Leaf Oil, Jasminum Officinale (Jasmine) Oil, Pelargonium Graveolens Flower Oil, Fusanus Spicatus Wood Oil, Prunus Amygdalus Dulcis (Sweet Almond) Oil, Geraniol, Linalool

AUS/CDA IL:
Water, Aloe Barbadensis (Aloe Vera) Leaf Juice, Cetearyl Alcohol, Glycerin, Cetyl Alcohol, Stearamidopropyl Dimethylamine, Stearyl Alcohol, Behentrimonium Methosulfate, Gluconolactone, Distearoylethyl Dimonium Chloride, Rosa Centifolia Flower Water, Oenothera Biennis (Evening Primrose) Oil, Simmondsia Chinensis (Jojoba) Seed Oil, Panthenol, Equisetum Arvense (Horsetail) Leaf Extract, Lavandula Angustifolia (Lavender) Flower Extract, Urtica Dioica (Nettle) Extract, Calendula Officinalis (Marigold) Flower Extract, Chamomilla Recutita (Matricaria) Flower Extract, Helianthus Annuus (Sunflower) Seed Oil, Mentha Piperita (Peppermint) Oil, Keratin, Hydrolyzed Keratin, Menthyl Lactate, Ceteareth-20, Citric Acid, Sodium Benzoate, Calcium Gluconate, Phenoxyethanol, Tocopherol

Fragrance/Parfum: Prunus Amygdalus Dulcis (Sweet Almond) Oil, Lavandula Angustifolia (Lavender) Oil, Cananga Odorata (Ylang Ylang) Flower Oil, Myroxylon Pereirae (Balsam Peru) Oil, Aniba Rosaeodora (Rosewood) Wood Oil, Eugenia Caryophyllus (Clove) Leaf Oil, Rosa Damascena Flower Oil, Jasminum Officinale Oil, Santalum Album (Sandalwood) Oil, Benzyl Benzoate, Geraniol, Linalool

The New Wash Way

Shampoo is destroying your hair

Regular shampoos "clean" your hair with harsh foams that strip your scalp of its natural oils, causing dryness, breakage and irritation. Detergent-free New Wash fixes that.

Shampoo

New Wash

Cleans without stripping

Conditions without adding weight

Softens curly hair

Moisturizes curly hair

Supports scalp health

Extends time between washes

Detergent free

Enhances shine

Adds volume and body

Gives hair life and movement