Skip to content

Build a customized bundle and save up to 20% | Shop now

Save more with a New Wash refill kit | SUBSCRIBE

Save up to 30% on every wash when you subscribe to New Wash. Learn more

Free and Fast US standard shipping over $55 | Shop now

Shop

Shop By Category

Shop All
Best-Sellers
New Wash
Refills
Methods and Sets
Subscribe & Save
Try Before You Buy

By Product

Hair Cleansers
Scalp Care
Bond Repair
Color Care
Styling
Accessories
Hand and Body

New Wash Original

Best-SellerNew Wash Original

Build Your Bundle

Save up to 20%Build Your Bundle

Pros

For Pros

Join Now
Sign In
Affiliate Dashboard

Pro Education

The Studio Calendar
Virtual Events
Video Library

Studio Events

AttendStudio Events

Join Now

Apply TodayJoin Now

Quiz

Shop All New Wash h[AI]r Chat

Suggestions

New Wash
Pre-Wash
Hair Balm
Powder

Products

New Wash Original
New Wash Rich
New Wash Deep Clean
New Wash Fragrance Free 8oz bottle
New Wash Original Purple
New Wash Original Refill

New Wash 101
Bundle Builder
Quiz

Shop All
Best-Sellers
New Wash
Refills
Methods and Sets
Subscribe & Save
Try Before You Buy
By Product

Hair Cleansers Scalp Care Bond Repair Color Care Styling Accessories Hand and Body

New Wash Original

Best-SellerNew Wash Original

Build Your Bundle

Save up to 20%Build Your Bundle

Join Now
Sign In
Affiliate Dashboard
Pro Education

The Studio Calendar Virtual Events Video Library

Studio Events

AttendStudio Events

Join Now

Apply TodayJoin Now

Best-Sellers

View More Information

Flat Hair, Oily Hair, Gray Hair, Dry Hair, Damaged Hair, Color-Treated Hair

CLEANSING & CONDITIONING CREAM FOR ALL HAIR TYPES

New Wash Original

New Wash Original

CLEANSING & CONDITIONING CREAM FOR ALL HAIR TYPES

8oz

View More Information

Gray Hair, Dry Hair, Damaged Hair, Color-Treated Hair

CLEANSING & CONDITIONING CREAM FOR THICK, COARSE AND CURLY HAIR

New Wash Rich

New Wash Rich

CLEANSING & CONDITIONING CREAM FOR THICK, COARSE AND CURLY HAIR

8oz

View More Information

Flat Hair, Oily Hair

PREBIOTIC MICELLAR SCALP RINSE

Purify , balance , transition

Pre-Wash

Pre-Wash

PREBIOTIC MICELLAR SCALP RINSE

4oz

8oz

View More Information

Flat Hair, Oily Hair, Gray Hair, Dry Hair, Damaged Hair, Color-Treated Hair

PRE-WASH, NEW WASH ORIGINAL, PRIMER AND SCALP BRUSH

Clarify , cleanse and condition , protect

FOR ALL HAIR TYPES

Healthiest Hair Method

Healthiest Hair Method

PRE-WASH, NEW WASH ORIGINAL, PRIMER AND SCALP BRUSH

4 Product Set

View More Information

Flat Hair, Oily Hair, Gray Hair, Dry Hair, Damaged Hair, Color-Treated Hair

CLEANSING & CONDITIONING KIT

Clarify , cleanse and condition

New Wash Method for All Hair Types

New Wash Method for All Hair Types

CLEANSING & CONDITIONING KIT

3 Product Set

View More Information

Flat Hair, Oily Hair, Gray Hair, Color-Treated Hair, Dry Hair, Damaged Hair

CLEANSING & CONDITIONING CREAM FOR ALL HAIR TYPES

Cleanse and Condition , balance , enhance , nourish , protect

New Wash Original Refill

New Wash Original Refill

CLEANSING & CONDITIONING CREAM FOR ALL HAIR TYPES

8oz

20oz

32oz

View More Information

Gray Hair, Dry Hair, Damaged Hair, Color-Treated Hair

CLEANSING & CONDITIONING CREAM FOR THICK, COARSE AND CURLY HAIR

Cleanse and Condition , balance , enhance , nourish , protect

New Wash Rich Refill

New Wash Rich Refill

CLEANSING & CONDITIONING CREAM FOR THICK, COARSE AND CURLY HAIR

8oz

20oz

32oz

View More Information

Oily Hair, Flat Hair, Damaged Hair, Color-Treated Hair

CLEANSING & CONDITIONING CREAM FOR OILY AND FINE HAIR

Cleanse , condition , balance , protect

New Wash Deep Clean Refill

New Wash Deep Clean Refill

CLEANSING & CONDITIONING CREAM FOR OILY AND FINE HAIR

8oz

20oz

32oz

View More Information

Flat Hair, Oily Hair, Gray Hair, Dry Hair, Damaged Hair, Color-Treated Hair

SMOOTHING AND MOISTURIZING PROTECTION MIST

Moisturize , prep , protect , enhance

Primer

Primer

SMOOTHING AND MOISTURIZING PROTECTION MIST

8oz

View More Information

Gray Hair, Dry Hair, Damaged Hair, Color-Treated Hair, Flat Hair

MOISTURIZING AIR-DRY LOTION

Moisturize , smooth , define

Hair Balm

Hair Balm

MOISTURIZING AIR-DRY LOTION

4oz bottle

8oz refill pouch

View More Information

Gray Hair, Dry Hair, Damaged Hair, Color-Treated Hair

NOURISHING HAIR OIL

Soften , smooth , nourish

Oil

Oil

NOURISHING HAIR OIL

2oz

View More Information

Flat Hair, Oily Hair, Gray Hair, Damaged Hair, Color-Treated Hair

VOLUMIZING NON-AEROSOL DRY SHAMPOO

Refresh , revive , style , extend

Powder

Powder

VOLUMIZING NON-AEROSOL DRY SHAMPOO

1.35oz

View More Information

Flat Hair, Oily Hair, Gray Hair, Dry Hair, Damaged Hair, Color-Treated Hair

PREBIOTIC MICELLAR SCALP RINSE

Purify , balance , transition

Pre-Wash

Pre-Wash

PREBIOTIC MICELLAR SCALP RINSE

4oz

8oz

View More Information

Flat Hair, Oily Hair, Gray Hair, Dry Hair, Damaged Hair, Color-Treated Hair

SOOTHING SCALP BRUSH FOR NEW WASH

Work In (And Out) , enhance , stimulate

Massaging Scalp Brush - Gray

Massaging Scalp Brush - Gray

SOOTHING SCALP BRUSH FOR NEW WASH

Gray

Blue

Citron

View More Information

Flat Hair, Oily Hair, Gray Hair, Dry Hair, Damaged Hair, Color-Treated Hair

SOOTHING SCALP BRUSH FOR NEW WASH

Work In (And Out) , enhance , stimulate

Massaging Scalp Brush - Citron

Massaging Scalp Brush - Citron

SOOTHING SCALP BRUSH FOR NEW WASH

Gray

Blue

Citron

View More Information

Flat Hair, Oily Hair, Gray Hair, Dry Hair, Damaged Hair, Color-Treated Hair

SOOTHING SCALP BRUSH FOR NEW WASH

Work In (And Out) , enhance , stimulate

Massaging Scalp Brush - Blue

Massaging Scalp Brush - Blue

SOOTHING SCALP BRUSH FOR NEW WASH

Gray

Blue

Citron

Best-Sellers

Home / Best-Sellers

Filter

New Wash Original

New Wash Original

★ 4.4 stars, 19.3k reviews

New Wash Original

CLEANSING & CONDITIONING CREAM FOR ALL HAIR TYPES

Subscribe & Save 5% 621,00 kr589,95 kr

One time 621,00 kr

8oz

New Wash Rich

New Wash Rich

★ 4.5 stars, 3.7k reviews

New Wash Rich

CLEANSING & CONDITIONING CREAM FOR THICK, COARSE AND CURLY HAIR

Subscribe & Save 5% 621,00 kr589,95 kr

One time 621,00 kr

8oz

Pre-Wash

Pre-Wash

★ 4.0 stars, 181 reviews

Pre-Wash

PREBIOTIC MICELLAR SCALP RINSE

Subscribe & Save 5% 426,00 kr404,70 kr

One time 426,00 kr

4oz

8oz

FOR ALL HAIR TYPES

Healthiest Hair Method

Healthiest Hair Method

★ 4.4 stars, 9.2k reviews

Healthiest Hair Method

PRE-WASH, NEW WASH ORIGINAL, PRIMER AND SCALP BRUSH

4 Product Set

New Wash Method for All Hair Types

New Wash Method for All Hair Types

★ 4.5 stars, 10.3k reviews

New Wash Method for All Hair Types

CLEANSING & CONDITIONING KIT

3 Product Set

New Wash Original Refill

New Wash Original Refill

★ 4.4 stars, 19.3k reviews

New Wash Original Refill

CLEANSING & CONDITIONING CREAM FOR ALL HAIR TYPES

Subscribe & Save 5% 621,00 kr589,95 kr

One time 621,00 kr

8oz

20oz

32oz

New Wash Rich Refill

New Wash Rich Refill

★ 4.5 stars, 3.7k reviews

New Wash Rich Refill

CLEANSING & CONDITIONING CREAM FOR THICK, COARSE AND CURLY HAIR

Subscribe & Save 5% 621,00 kr589,95 kr

One time 621,00 kr

8oz

20oz

32oz

New Wash Deep Clean Refill

New Wash Deep Clean Refill

★ 4.1 stars, 2.6k reviews

New Wash Deep Clean Refill

CLEANSING & CONDITIONING CREAM FOR OILY AND FINE HAIR

Subscribe & Save 5% 621,00 kr589,95 kr

One time 621,00 kr

8oz

20oz

32oz

Primer

Primer

★ 4.0 stars, 127 reviews

Primer

SMOOTHING AND MOISTURIZING PROTECTION MIST

Subscribe & Save 5% 541,00 kr513,95 kr

One time 541,00 kr

8oz

Hair Balm

Hair Balm

★ 4.5 stars, 3.2k reviews

Hair Balm

MOISTURIZING AIR-DRY LOTION

Subscribe & Save 5% 541,00 kr513,95 kr

One time 541,00 kr

4oz bottle

8oz refill pouch

Oil

Oil

★ 4.3 stars, 290 reviews

Oil

NOURISHING HAIR OIL

Subscribe & Save 5% 552,00 kr524,40 kr

One time 552,00 kr

2oz

Powder

Powder

★ 4.2 stars, 1.1k reviews

Powder

VOLUMIZING NON-AEROSOL DRY SHAMPOO

Subscribe & Save 5% 541,00 kr513,95 kr

One time 541,00 kr

1.35oz

Pre-Wash

Pre-Wash

★ 4.0 stars, 181 reviews

Pre-Wash

PREBIOTIC MICELLAR SCALP RINSE

Subscribe & Save 5% 576,00 kr547,20 kr

One time 576,00 kr

4oz

8oz

Massaging Scalp Brush - Gray

Massaging Scalp Brush - Gray

★ 4.7 stars, 1.1k reviews

Massaging Scalp Brush - Gray

SOOTHING SCALP BRUSH FOR NEW WASH

Gray

Blue

Citron

Massaging Scalp Brush - Citron

Massaging Scalp Brush - Citron

★ 4.7 stars, 1.1k reviews

Massaging Scalp Brush - Citron

SOOTHING SCALP BRUSH FOR NEW WASH

Gray

Blue

Citron

Massaging Scalp Brush - Blue

Massaging Scalp Brush - Blue

★ 4.7 stars, 1.1k reviews

Massaging Scalp Brush - Blue

SOOTHING SCALP BRUSH FOR NEW WASH

Gray

Blue

Citron

Best-Sellers

The best of the best cleansers, stylers and accessories—according to you.

POP QUIZ

SO, WHAT’S YOUR STORY?

I have

and I want

to target

Sign up to our newsletter for a special welcome offer and more personalized product recommendations

Email

Or answer a few more questions to get your personalized routine.

START THE QUIZ

SHOP

SHOP

Shop All
Hair Cleansers
Styling Products
Sets
Accessories
Best-Sellers
The Wash Club

About

About

Backstory
Refills 101
Store/Salon Locator
Our Ingredients
Symbols
Sustainability
The Archive
Press
Careers

Help

Help

FAQs
Contact Us
Privacy Policy
Terms of Use
Shipping Policy
Return Policy

Facebook
Instagram
TikTok
Pinterest

NOT SPAM

Be the first to know about promos and new products—and get a special offer just for signing up.

Email

© 2026 Hairstory

Supported payment methods

Choosing a selection results in a full page refresh.
Opens in a new window.

Your Cart 0

Your cart is empty.

Continue shopping

Where in the world are you?

We’ll tailor your site experience and shipping options based on your location.

Country

Language

English

Account