REBALANCE YOUR SCALP. RESTORE YOUR HAIR.

Experience a new way to wash your hair with our iconic must-have cream cleanser.

60-day money back guarantee

Take the Quiz

Find out which formula is best for your hair type

NEW WASH COLLECTION

JOIN 423,000+ PEOPLE ON A NEW WAVE OF HAIR CLEANSING!

5/5 rating

"Love this product for my hair, I wash much less often now and my fine hair has more volume than ever!"

Jeffri C. | Fine Hair

NEW WASH ORIGINAL

NEW WASH ORIGINAL

5/5 rating

"This product is super amazing! Has completely changed my relationship with my curly locks. 110% recommend!”

SARAH G. | CURLY HAIR

NEW WASH RICH

NEW WASH RICH

5/5 rating

"This formula is completely magical for my hair. My hair is happy and low maintenance with this moisture level”

NEW WASH DEEP

NEW WASH DEEP

NEW WASH HOW TO

OUR BENEFITS

GO LONGER BETWEEN WASHES

EXPERIENCE A REBALANCED SCALP AND HEALTHY HAIR THAT LETS YOU WASH LESS.

SAY GOODBYE TO OILY HAIR

REBALANCE YOUR HAIR AND SCALP'S NATURAL OILS WITH A GENTLE, DETERGENT-FREE FORMULA.

STAY HYDRATED

BEST IN CLASS CONDITIONING INGREDIENTS KEEP YOUR DAMAGED HAIR HYDRATED AND SHINY.

Get Your
Healthiest and
Happiest Hair

Our first-of-its kind, custom formula washes, conditions, detangles, and repairs your hair - all in one step.

FOR ALL HAIR TYPES

El cambio de juego: original
$54
$0
NEW WASH ORIGINAL WITH BRUSH

Our Signature Cleansing Cream

Brings out your own natural texture for added body

Restores the natural balance of oils

Helps color last longer and keeps natural hair color vibrant

60-day money back guarantee

FOR DRY AND FRIZZY HAIR

El cambio de juego: cabello seco
$54
$0
NEW WASH ORIGINAL WITH BRUSH

An ultra-hydrating version of signature cleansing cream

Cleans thick and dry hair without detergents and never strips away your protective barrier

Restores the natural balance of oils

Helps color last longer and keeps natural hair color vibrant

60-day money back guarantee

FOR OILY HAIR AND ITCHY SCALP

El cambio de juego: cabello graso
$54
$0
NEW WASH DEEP WITH BRUSH

A clarifying version of our signature cleansing cream

Deeply conditions while restoring softness and shine for effortless detangling

Restores the natural balance of oils

Helps color last longer and keeps natural hair color vibrant

60-day money back guarantee

CLEANSES. CONDITIONS. BALANCES. PROTECTS.

60-day money back guarantee

Detergent-Free

Cruelty-Free

Sulfate-Free

Biodegradable

Silicone-Free

FREQUENTLY ASKED QUESTIONS

5 TIPS FOR NEW WASH

WITH WES

Take the Quiz