Hairstory

Popsugar: Fall Beauty Launches We'd Stand in Line to Buy

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The product: New Wash

Why we want it: This detergent-free shampoo doesn't lather up and slip through your strands like your other products. But once you get past that, you'll fall in love with the formula. It removes residue without harshly stripping your hair, rendering your conditioner totally unnecessary. You'll notice your mane is softer and healthier right away. You might even be able to wash less frequently! Just be sure to rinse thoroughly — because there's no foam, it can be hard to tell when your hair is completely clean.

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